Instagram is one of the top sources of wedding inspiration, so it makes sense you’d want to share
your big day far and wide! But, what makes up an Instagram wedding? Is it about following
the trends or doing something completely unique?
A word of caution: While an Insta-worthy aesthetic is achievable, make sure it doesn’t get in the
way of your personal preferences and the wedding you’ve always envisioned. The most important
thing is that your wedding feels like it belongs solely to you!
Follow these five strategies for putting together a wedding that will have everyone snapping selfies all night long.
Set Up Picture-Perfect Weddings
Your wedding guests will want optimal lighting for their photos, so give it to them! If they take
amazing photos, they’ll get to see more engagement on their content. Giving attendees more
opportunities for perfect shots entices them to create stunning Instagram posts.
Don’t Skimp on the Backdrop
When setting up your wedding, create a wide variety of backdrops for impromptu photoshoots.
Your guests will love the options, which may range from scenic ocean views to fairytale-like scenes.
Complement these backdrops with coordinating décor, like a few bales of hay for a country
Eye-Catching Props and Keepsakes Win Every Time
Do you have access to replicas of movie props? Use them! Can you bring in cute and cuddly kittens
or puppies? Do that! Can you find cut-outs of celebrities? Get them! These attention grabbers win
every single time. Don’t forget to offer keepsakes relevant to the event for guests to photograph
and take with them.
Reach Out to Your Contacts
A sure-fire way of keeping those cameras snapping away is by inviting a VIP or local celebrity to
your event. Ask this individual to share a few words and pose with guests for selfies afterward.
This person could be anyone from an Instagram influencer to someone notable in the community.
If it’s possible, consider inviting several to up the engagement!
Share Your Event’s Hashtag
Encourage Instagram posts and shares by highlighting your event’s hashtag. Print it on invitations,
place cards, event schedules, and keepsakes. Each time guests share pictures from your event,
they’ll be able to use the same hashtag. Set up a live feed on a projection screen to show off all the
pictures people are sharing during the event. That way, guests receive immediate credit and
Finding ways to make your wedding Instagram worthy starts with planning for picture-perfect
shots. Once you accomplish that, it’s all about setting up props and backdrops to keep cameras